An innovative career class developed by the F. David Fowler Career Center and the Office of Undergraduate Programs will be a required course for all GWSB juniors beginning in the 2011 fall semester. The one-credit class, Career Management Strategy (BADM 3001), will give GWSB graduates an extra edge in today’s highly competitive job market.
“The program is a big differentiator for GWSB,” said Lawrence G. Singleton, associate dean for undergraduate programs. “We’ve benchmarked ourselves against nationally rated institutions, including local competitors. Nobody is doing a program like we’re doing.”
According to the course description, students will learn about all aspects of “the career development process, including job search strategies and formulation of a career management plan, with practice in producing a resume and interviewing for a position.” The course has been available as a non-credit elective since fall 2009. Over the past two years it has been continually enhanced and fine-tuned. “We have made sure that the academic quality of the course is very high,” Singleton said.
To serve the customized needs of different academic disciplines and career paths, the class will be offered in several versions. Two sections will be specifically tailored for consulting, two for finance, one for marketing and one for sport event and hospitality management. “Finance, marketing and consulting are three of the most popular areas of interest to undergraduates at the School of Business right now,” Kathleen Duffy, the career center’s associate director of undergraduate career management services, explained. “There are a variety of other areas of interests, so there will also be a general course.”
The different course sections will be taught by experienced practitioners, recruited by Career Center Executive Director Gil Yancey and his staff. This team of instructors includes experts with senior level roles at organizations such as IBM, Goldman Sachs, Time Warner and The Motley Fool.
“Having industry experts teaching this course will really help to get students market-ready,” Duffy said. “We are very excited about the program.”
The course will complement the career management resources and services available from the F. David Fowler Career Center and will be an integral component of the center’s four-year “Rise Above the Rest” undergraduate career management strategy.
“By the time students are juniors, they’ll already have had a couple of years of foundation building in career management tools and techniques, so they’re going to have this robust course to pull together everything they need to know about how to do an effective internship search, and ultimately, an effective job search by the time they graduate,” Duffy said.